Pete Ireson     Web & digital design  |  uk based  |  20+ years experience

telephone 07518 431610

An agency-quality design service tailored specifically for your business at a fraction of the cost.

Using a design agency can be expensive, meaning that many businesses are unable to market themselves effectively on the web. Having worked in design agencies for over 20 years, I now provide an agency quality design service at a fraction of the cost, offering my expertise to businesses who want a trustworthy, top-notch design solution that will help them to grow and succeed online.

From branding and visual design to websites and landing page optimisation, I deliver creative, dynamic work that hits the market with absolute confidence.


Website Design

Todays businesses face an increasingly web-savvy customer base that has become fickle in the face of overwhelming choice, in what and how they buy. It is clear that to stand out from the crowd and become competitive you need a well designed, easy to use website that helps your customers to do business with you.

I have been designing websites for over 20 years and I bring a wealth of experience to every project I work on. I have successfully designed and developed websites for a wide variety of businesses from start-ups to blue-chips, in sectors such as Telecommunications, Arts & Entertainment, Recruitment, Retail, Education and Healthcare to name a few.

Good visual communication is a key factor to online success. Your website should support its content effectively and reflect your brand personality and professionalism.

All of the design work that I create is fully bespoke (no templates) and driven with these things in mind.

My websites are built on WordPress so are feature-rich and give you a solid foundation to build upon. Extending WordPress allows for a shopping experience that tells your story, displays your craftsmanship and communicates the quality of your products.

All sites are developed with the latest markup in CSS3 and HTML5. Websites are designed to be viewed properly across all popular browsers including Internet Explorer, Firefox, Chrome, Safari, iOS and Android devices.

Client-focused UX design, creating user journeys and customer experiences that are designed to be engaging, my UX design service delivers tangible results.

Well designed landing pages afford a real opportunity to engage and hook visitors. Poorly designed landing pages ruin marketing campaigns and waste money.

I undertake landing page analysis, traffic analysis and A/B and multivariate testing in order to streamline your digital marketing funnel.

Branding & Graphics

Your brand identity is a powerful communication system between you and your customers. It provides an opportunity to set a standard for all of your company communications, by conveying a clear, consistent message to your audience.

Many small businesses find it incredibly challenging to create a professional brand identity to fit their business. Working with you I will develop a contemporary brand that works for your business and establish a consistent design style that you can use across all aspects of your marketing.

The most powerful logos are instantly recognisable: identifying the company involved and evoking a set of values and lifestyle choices. However logos aren’t just for big companies; they also assist smaller businesses to stand out in a crowd.

I love branding and logo design and am dedicated to innovative identity development and deliver results that make a difference, which is what good design is all about.

One of the most essential documents any business can have is a brand style guide, it keeps your marketing efforts focused as you expand and move forward. Containing reference to logos, colour schemes, fonts, iconography as well as your brand story and tone of voice, I can develop a brand style guide that suits your business perfectly.

I can design professional business cards, letterheads and printed materials for your business that will be on brand and competitively priced.

I create unique and eye-catching social media graphics and images for your brand which will help you increase business visibility, and is an important factor in your company’s growth.


Brand  /  Design  /  WordPress

UI Design  /  LPO


UI Design  /  Brand Guidelines

Design  /  WordPress

UX design  /  UI design

Branding  / UI Design

Pete brings an insightful view to his application of design principles to web design. I can recommend his work and his approach wholeheartedly

Jagg Bassi

Digital Product Director – Barclays

Design  /  wordpress

Design / WordPress

Design / wordpress / ecommerce

design / wordpress

“Pete works on the creative design for multiple key strategic online projects at Sky. He always has an excellent understanding of the objectives and delivers top quality results every time. I would gladly endorse him for any design role”

Mike Gatman

Senior Online Product Delivery Manager – BSkyB

Joomla Development

UX Design

Design  /  WordPress

Design  /  WordPress

Pete has worked on a selection of design projects over the last 12 months and his attention to detail is superb. From small brochure websites to Magento ecommerce, Pete is very knowledgeable in his industry.

Steve Flanders

SEO/Director – ProtechMedia